COMPLETE POOL OWNERS
This database is one of the most comprehensive listings of Homeowners with Pools available. Included are over 100 demographic and lifestyle selects. These mail responsive homeowners are credit worthy and have a myriad of consumer related interests. Their pool is for recreational use. They are excellent prospects for pool equipment and supplies, refinancing, home improvements, insurance, lawn and garden supplies, fundraising, and much more. They are an ideal target audience for a variety of offers including ethnic goods, travel offers, periodical subscriptions, educational programs, financial offers and much more. This one-of-a-kind database has been enhanced with over 400 demographic and lifestyle selects, making segmenting possibilities limitless. In addition, the file is NCOA'd against the USPS 48-month moves the day your list ships. All records are 100% DPV coded.
segments
| 6671210 | Total Universe / Universe Rate | $75.00/M |
| > Phones - DNC Scrubbed/Unscrubbed | + $15.00/M | |
| > Phones - DNC Scrubbed | + $15.00/M | |
| Non-Profit/Fundraiser Rate | $65.00/M | |
| -------------------------------------------------- | ||
| 2339252 | Email Released | $150.00/M |
| 2339252 | Email Deploy - Min. 7,500 + Setup/Suppression | $150.00/M |
media type
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description
This database is one of the most comprehensive listings of Homeowners with Pools available. Included are over 100 demographic and lifestyle selects. These mail responsive homeowners are credit worthy and have a myriad of consumer related interests. Their pool is for recreational use. They are excellent prospects for pool equipment and supplies, refinancing, home improvements, insurance, lawn and garden supplies, fundraising, and much more.
They are an ideal target audience for a variety of offers including ethnic goods, travel offers, periodical subscriptions, educational programs, financial offers and much more.
This one-of-a-kind database has been enhanced with over 400 demographic and lifestyle selects, making segmenting possibilities limitless. In addition, the file is NCOA'd against the USPS 48-month moves the day your list ships. All records are 100% DPV coded.
profile
| POOL TYPE(5.00/M) | ||
| Above Ground | 496,177 | |
| Pool & Spa (both) | 496,461 | |
| Enclosed | 16,060 | |
| Heated Pool | 103,416 | |
| Indoor Swimming Pool | 12,519 | |
| Solar Heated | 2,423 | |
| Vinyl In-ground Pool | 289,613 | |
| Other | 5,254,541 | |
| DEMOGRAPHICS(5.00/M) | ||
| Age | ||
| Birth Month / Date $15/M | ||
| Gender | ||
| Marital Status | ||
| HH Income | ||
| Education | ||
| Occupation | ||
| Political Party $10/M | ||
| Ethnic Group $15/M | ||
| Language Spoken $15/M | ||
| Religion $15/M | ||
| Veteran $10/M | ||
| FAMILY(5.00/M) | ||
| Presence of Children | ||
| # of Children | ||
| # of Adults | ||
| Children by Age | ||
| Children by Gender | ||
| Generations in HH | ||
| Senior Adult in HH | ||
| Single Parent $10/M | ||
| PROPERTY(5.00/M) | ||
| Homeowner/Renter | ||
| Dwelling Type | ||
| Length of Residence $10/M | ||
| Home Value $10/M | ||
| Home Loan Amount $15/M | ||
| Home Swimming Pool $10/M | ||
| Home Sq. Ft. $10/M | ||
| Home Year Built $10/M | ||
| Vacation Home $10/M | ||
| CHARACTERISTICS | ||
| Green Living $10/M | ||
| Self Employed $20/M | ||
| Home Office $20/M | ||
| BUYER ACTIVITY(10.00/M) | ||
| Avg $/Order Online/Offline | ||
| Dollars Spent Online/Offline | ||
| Last Order Date Online/Offline | ||
| # of Orders Online/Offline | ||
| Mail Order/Catalog Buyer | ||
| Catalog Type Buyer | ||
| Mail Responder | ||
| Method of Payment | ||
| Purchases by Month | ||
| Retail Purchase Category | ||
| BUYER PRODUCT CATEGORY(10.00/M) | ||
| Mens/Womens Apparel | ||
| High End Appliances | ||
| Arts and Antiques | ||
| Automotive | ||
| Books | ||
| Childrens | ||
| Club Memberships | ||
| Collectibles | ||
| Crafts and Hobbies | ||
| Discount Merchandise | ||
| Fishing | ||
| Food and Beverage | ||
| Gardening | ||
| Health and Beauty | ||
| Home Furnishings | ||
| Home Office | ||
| Hunting | ||
| Jewelry | ||
| Military Memorabilia | ||
| Musical Instruments | ||
| Pets | ||
| Photography/Video | ||
| Sports and Leisure | ||
| Travel Packages and Products | ||
| Video and DVDs | ||
| FINANCIAL(10.00/M) | ||
| Personal Investments | ||
| Foreign Investments | ||
| Stocks and Bonds Investments | ||
| Active Investor $20/M | ||
| Property Investor $20/M | ||
| Net Worth $20/M | ||
| SPORTS INTEREST(10.00/M) | ||
| NASCAR / Auto Racing | ||
| Skiing | ||
| Baseball / Basketball / Football | ||
| Hockey / Soccer / Tennis | ||
| Memorabilia | ||
| DONOR(10.00/M) | ||
| Recent Donation | ||
| Mail Order Donor | ||
| Animal Welfare Causes | ||
| Arts and Cultural Causes | ||
| Childrens Causes | ||
| Environment/Wildlife Causes | ||
| Health Causes | ||
| Political Causes | ||
| Religious Causes | ||
| Veterans Causes | ||
| LIFESTYLE and HOBBIES(10.00/M) | ||
| Antiques | ||
| Apple/Mac Owner/User | ||
| Arts | ||
| Automotive Work | ||
| Aviation | ||
| Beauty and Cosmetics | ||
| Boat Owner | ||
| Camping/Hiking | ||
| Career Improvement | ||
| Children's Interests | ||
| Civic Activities/Charities | ||
| Collectibles | ||
| Cooking | ||
| Current Affairs/Politics | ||
| Equestrian | ||
| Games - Board/Computer/Video | ||
| Gardening | ||
| Grandchildren | ||
| History/Military/Veteran | ||
| Home Improvement | ||
| Avid Music Listener | ||
| Pets - Cat/Dog | ||
| Reading | ||
| Science/Space | ||
| Tobacco Smoker | ||
| HEALTH INTEREST(10.00/M) | ||
| Bicycling | ||
| Dieting/Weight Loss | ||
| Health/Natural Food | ||
| Physical/Aerobic Exercise | ||
| Running/Jogging Exercise | ||
| Walking for Exercise | ||
| TRAVEL INTEREST(10.00/M) | ||
| Cruise Vacations | ||
| Domestic Travel | ||
| International Travel | ||
| RV Travel | ||
selects
| POOL TYPE | $5.00/M |
| DEMOGRAPHICS | $5.00/M |
| FAMILY | $5.00/M |
| PROPERTY | $5.00/M |
| CHARACTERISTICS | |
| BUYER ACTIVITY | $10.00/M |
| BUYER PRODUCT CATEGORY | $10.00/M |
| FINANCIAL | $10.00/M |
| SPORTS INTEREST | $10.00/M |
| DONOR | $10.00/M |
| LIFESTYLE and HOBBIES | $10.00/M |
| HEALTH INTEREST | $10.00/M |
| TRAVEL INTEREST | $10.00/M |
| GEO SELECT | $5.00/M |
| EMAIL MESSAGE SETUP | $100.00/F |
| EMAIL SUPPRESSION FILE | $200.00/F |